John Grubb, SVP, Marketing for Cetis Inc., and Gary Audin recorded this EDUcast. John explores the state of the telephone market, which is surprisingly large. He discusses the philosophy of solution selling. He covers both the competitive edge offered by solution selling and the benefits to the end-users and resellers. He discusses the choices you have when selecting a phone to buy or sell. The EDUcast finishes with John Calderon, CEO of DNDC, who discusses the benefits of leasing phones which reduce risk, help cash flow, and provide tax benefits.
What you will learn in this EDUcast:
- State of the phone market
- Solution selling
- Overview
- Benefits
- By market
- By application
- By type
- By feature
- By color
- By design
- Leasing